It's your story
Wear it your way! Express who you are and become a storyteller with our Pandora Moments charm holders. Accessorise bracelets, earrings, key rings, bags and more.
Wear it on the move
Your keys and bag go everywhere with you. Choose charms that mean the most to you and create a daily reminder of the things you love and are passionate about. Mix and match your favourites to tell your story.
Wear it with love
A charm bracelet is the perfect way to tell your story through your style. Select charms that express your individuality, and style them however you like. Mix metal tones and textures to make a statement, or go for a sleek look with one metal finish.
Wear it with confidence
Personalise your earrings by adding your favourite charms - our new bold, statement hoops are the perfect way to say a little bit about what makes you, you. Add up to three charms per hoop.
Wear it with a twist
There are unlimited ways to stand out from the crowd and wear your story - whether that's on a classic bracelet, or on your belt, bag, or keys. Whichever way you decide, it's sure to showcase your personality and the things you love.
Behind the designs
"We want you to fall in love with the idea of self-expression through charms and imagine all the new ways you can style them. Our charm bracelet is a forever piece, but we've designed some really unique styles that take our charms to unexpected places."
- A. Filippo Ficarelli & Francesco Terzo, VP Creative Directors
From bags and key rings to necklaces, bracelets and earrings, there are more ways than ever before to tell your story. Learn how you can create fresh styling combinations with new charms and charm holders that show the world who you are.
Choose your charm holder
Wear it on the go
Make a statement about planet-friendly choices with our first leather-free key ring. This versatile charm holder features a knotted fabric made from a plant-based resin that mimics the look and feel of leather.
Wear it on your wrist
Update your style story with new evolutions of our much-loved snake chain bracelets. Choose from a variety of metal finishes and clasps, then style it with charms that celebrate the ones you love.
Wear it loud and proud
Our latest asymmetric hoops are a reminder that true love is never uniform. Accessorise with charms that symbolise your passions and memories for an eye-catching look.
Wear it close to your heart
Hand-finished with 14k rose gold plating, our new snake chain necklace is a celebration of the joy of friendship. Style with a Pandora O Pendant and add charms that symbolise the memories and moments that mean the most to you.
